OIL TYCOON
Introducing OIL TYCOON™, where modern luxury meets century-old tradition in the realm of haircare. It’s a crude world out there. Refine your beauty regimen with OIL TYCOON™.
THE OPPORTUNITY
To develop a strong and differentiated brand identity for OIL TYCOON™, a luxury haircare line bridging modern aesthetics with heritage.
KEY CONTRIBUTIONS
Art Direction: Provided strategic art direction for all visual creative, including photography, packaging, and website design.
Brand Identity Development: Strategically developed a foundational brand identity and style guide, ensuring cohesive marketing and brand differentiation.
