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DKNY Stories Packaging

 

Stories

Rooted in the DNA of the brand, STORIES is about the way New York makes you and leaves you with a story to tell. Launched in 2018.

KEY CONTRIBUTIONS

  • Packaging design & development: Developed and designed a full range of printed packaging and collateral for DKNY Stories, including primary cartons, secondary packaging, gift sets, collateral, and event materials.

  • Print production: Managed the print production process partnering with PD and external vendors to ensure premium packaging standards.

Design team: Christine Ahn, Ju Lim, Sharon Lo, Kamolli Bennett

 

Embodying the quintessential New York story through linear forms and evocative, moody lifestyle

 

STORIES is about the way New York transforms you, and leaves you with a story to tell.

 
 
Art Director: Kamollio Bennett

Art Director: Kamollio Bennett

 

PACKAGING

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Bottle designed by Established.

 
 
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